We are in a new era—a flavour revolution. Dark chocolate, when treated with respect, care, and craftsmanship, is nothing short of extraordinary.
Manifesto
Supermarket dark chocolate often disappoints—it’s bitter, boring, burnt, and lacks character. But that’s not because dark chocolate has to be this way.
This is the result of a relentless drive for standardisation, a trade-off we’ve made in the name of convenience and mass availability. We’ve seen this story before—be it oil, wine, or beer—beautiful, agricultural products reduced to mere shadows of their true selves. But we are in a new era—a flavour revolution. We are rediscovering the potential of these products and, in doing so, redefining what they can be. Dark chocolate, when treated with respect, care, and craftsmanship, is nothing short of extraordinary.If supermarket shelves are enough for you, this isn’t the place for you. If you’re content with “good enough,” this isn’t the place for you. ruvido is for those who care deeply about taste, who believe in the artistry of flavour and the beauty of what chocolate could be.Welcome to the flavour revolution.Welcome to ruvido.
Radical
- Just single origin.
- Just 75%.
- Just two ingredients.
- Just rough fine chocolate.
Drop
- In limited edition. Always.
- Each bar is numbered.
- No-microlot can be unlimited.
- We refute standardization.
Italiano
- Italians don’t just make it — we elevate it.
- Simplicity, done spectacularly.
- Second-best isn’t in our vocabulary.
- It is not just chocolate is ruvido.
ruvido is a craft and bean to bar project which aim is to give cocoa the chance to express itself. Production takes place near Milan in a shared laboratory - 'cause sharing is caring.
